Indie Comics,
Taking the Unusual Route of Casino and Gaming
Written by: Anna Wilson
Independent comic titles are booming in this technology and social media rich environment. Ironically enough, you’ll see mainstream gaming and comic book sites listing down their top indie comic picks, as is the case with IGN. When your title goes viral, becomes a movie or a game, some would call you a sellout; but really, a good comic book, regardless of its fan base, only has one ultimate direction.
Obviously, as a comic book creator and business person, you’d rather have a solid niche than a general product. To find your niche or fan base, it’s important to be out there; joining forums, conventions and exposing your product to social media. This view is shared by indie comic book creator, Mat Nastos when he gives advice on tips on how to market and distribute indie comics. So how can gaming and ultimately, casinos, help you get your product out there?
Modern Casino Games
Casino games are no longer confined to the one armed lever device that most are familiar with. Immersive gaming, interactive and RPG elements are now part of the casino scene. You’d be surprised that most of the software companies you see on the mobile market also play a big part in the casino gaming industry. These companies are mostly independent and they come up with original game characters and design. For example, Playtech is responsible for maintaining Betfair's promotions page and their multitude of games that allow players to sign up for freebies and play without downloading software. These companies may be able to find your comic book characters a niche in their mobile or casino games. If it’s not ideal for you, you can always give them characters or storylines from your comic book title that you would’ve discarded. It may not be much, but it’s a step forward.
Exposure Through Games and Social Media
Playing online casino games can also be a form of free advertising. Table games that have profile pictures displayed can act as a free online advertising space and can be an effective addition to your social media marketing campaign. NYWICI elaborates how social media marketing strategies can help you gain traffic and online presence, required to keep in touch with your fan base and keep them engaged with updates on your work and your art.
Independent comic books have the luxury of thinking outside the box and use other forms of media that mainstream comics cannot hope to explore. You may find some of the suggestions too weird or inappropriate for your taste, but at least it opens ideas that you may not have thought of before. For what it's worth, it follows the same principle as indie comics: putting your unique idea out there, where it belongs.
Obviously, as a comic book creator and business person, you’d rather have a solid niche than a general product. To find your niche or fan base, it’s important to be out there; joining forums, conventions and exposing your product to social media. This view is shared by indie comic book creator, Mat Nastos when he gives advice on tips on how to market and distribute indie comics. So how can gaming and ultimately, casinos, help you get your product out there?
Modern Casino Games
Casino games are no longer confined to the one armed lever device that most are familiar with. Immersive gaming, interactive and RPG elements are now part of the casino scene. You’d be surprised that most of the software companies you see on the mobile market also play a big part in the casino gaming industry. These companies are mostly independent and they come up with original game characters and design. For example, Playtech is responsible for maintaining Betfair's promotions page and their multitude of games that allow players to sign up for freebies and play without downloading software. These companies may be able to find your comic book characters a niche in their mobile or casino games. If it’s not ideal for you, you can always give them characters or storylines from your comic book title that you would’ve discarded. It may not be much, but it’s a step forward.
Exposure Through Games and Social Media
Playing online casino games can also be a form of free advertising. Table games that have profile pictures displayed can act as a free online advertising space and can be an effective addition to your social media marketing campaign. NYWICI elaborates how social media marketing strategies can help you gain traffic and online presence, required to keep in touch with your fan base and keep them engaged with updates on your work and your art.
Independent comic books have the luxury of thinking outside the box and use other forms of media that mainstream comics cannot hope to explore. You may find some of the suggestions too weird or inappropriate for your taste, but at least it opens ideas that you may not have thought of before. For what it's worth, it follows the same principle as indie comics: putting your unique idea out there, where it belongs.